Saturday, 6 September 2008
Google is 10: is Chrome the killer App?
Google host our blog for free and provide the best analytics as well as advertising. I have a lot of admiration for a company that can be so consumer friendly. In fact with customer service and innovation so high on the companies agenda it does not surprise me that this company is 10 years old and yet valued at $140 billion.
To makr its 10th and also to try and out-compete Microsoft Google has launched its new Browser, Chrome. I am not much of a techie but could see little in it for the end user over say Mozilla. What is the master stroke is making the product open-source, the opposite of Microsoft; this enables other companies to benefit from Google's work and then customise and develop the application. Google wins because it is more customer friendly. people tend to use Microsoft because they have to for browsing.
With the continuing focus on innovation and pleasing corporate and personal users, Google is stuck with a winning strategy. It is an excellent business case example, focus on customers happiness and innovation then everything else will fall into place. Happy Birthday Google.