Tuesday, 16 September 2008

Who is next up for the Footbal sponsor curse?


In just the last week we have seen huge ructions on the world markets caused by the credit crunch, but even those uninterested in high finance and with no savings to care about (a majority of the UK population, worryingly) are impacted by anything that effects their beloved football clubs.

First up, we have Northern Rock sponsoring Newcastle, a weird marriage we have noted to before given the exciting times of the bank and the club.

Next this year was XL, sponsors of West Ham, another club to lose their manager and seemingly stuck on the runway at the beginning of this season.

Now we have Manchester United, the biggest club sponsored by the world biggest, most dependable insurer. However, Man U may have debts of $800 million, but informed speculation is that AIG may have a $1, 000 billion dollar hole in its balance sheet. Ouch, will Man Utd follow West Ham and Newcastle into footballing trouble too? They just lost to Liverpool after all.....

But who will be next, the Belfast Telegraph have a helpful list here, of clubs and main sponsors. those sticking out to me are Britannia Building Society for Stoke City, Karoo for Hull City, Thomas Cook at Manchester City and Mansion.com at Spurs. Which sponsors and clubs will soon be entwined in mutual pain? Wigan have JJB. JJB Sports axed 800 staff and 72 stores in April. Spurs seem keen on things messing things up at the moment, time to seek info on Mansion.com at Companies House.

Perhaps they should all follow, the lead of West Brom, no shirt sponsor and victors over West Ham at the weekend....

8 comments:

Ed said...

I was going to do a post on this, but yours is much better. I think industrially solid firms like Carlsberg, Samsung, et al will be OK but I'm slightly concerned at the fly-by-night types such as 888.com.

Louis said...

Also Villa, who have "donated" the front of their shirt to local charity Acorns. There were rumours the two Midlands clubs struggled to get a decent price for their shirt sponsorship deals.

Anonymous said...

I think that ManU could well be wiped out. Imagine the "jaw dropping on floor" effect that would have on the man on the street.

Still, ManU is as much an example of the excesses of the credit boom as any. Using debt to buy success and competing like hell with other fools trying the same daft strategy.

I'm a ManU fan so it brings me no joy to say "Well, they probably deserve to go".

CU, who are the cash rich footie clubs? They will be the ones that are top of the league in three years time.

Bill Quango MP said...

Didn't Charlton have that Spanish property company that got into major difficulties last year?

lilith said...

Ryan, Manchester City is the answer to you question ;-) How terrible to be a United supporter at this difficult time...

CityUnslicker said...

Ryan - cash rich, man city and Chelsea. probably not what you wanted to hear.

Arsenal have 1/4 of the debt of Man U.

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