The resulting shopping fest was a bizarre confection.
Also, as we said at the time, it clearly showed how much retailers are struggling that they had to have sales right in the Christmas rush. After all, once you show your discounted prices, people are unlikely to buy again at the normal margins.
So it proved, with nearly all retailers suffering a bad set of Christmas results, the latest being Argos today. Diddums, it does means in real terms people did well at Christmas at the expense of the retailers! Hooray.
Also, perhaps the lesson will be learned by the retailers that pre-Xmas sales are only for the really failing stores, better pricing and holding your nerve will be the mantra next year. Maybe they will notice that in America the whole present giving on Christmas day thing is not at the same extreme levels that it is in the UK - hence the need for Black Friday and the timing of it.
No doubt, this mass discounting effort has also aided the steep drop in inflation to 0.5% that the UK experienced in the last quarter of 2014.
And lo, Black Friday can return to America whence it came.